By Timothy R Butler | Posted at 12:43 AM

Well, let's just say it isn't going so well, and leave it at that, eh? I'm hoping the Cards were just trying to be good hosts tonight by letting the Red Sox win, but I'm not so sure about that. St. Louis is the baseball town, so we must win. The Cardinals have never lost a World Series to the Red Sox, I'd hate to see it happen now.

If you are wondering, yes, your assumption was true if you thought I was not a sports fan, but I am loyal to the home teams — and I've always been partial to the Cardinals. I like the see the Rams win just like the next guy, but baseball and the Cardinals are just special. It is, after all, the all-American sport.

Anyone else following the series? It started somewhat humorously, at least, with a bunch of fans holding “Cardinals: Slam-a-lama-ding-dong” signs. If you didn't get it, you really need to see Joe Buck's new commercial for Anheuser-Busch (which, if you didn't know it, is a St. Louis company, hence Busch Stadium).

I'll probably slaughter it, but here's the “plot” of the commercial: Joe Buck, Fox's MLB and NFL broadcaster and son of late great KMOX sports broadcaster Jack Buck, is sitting in the baseball broadcasting booth when his agent comes in. The agent tells him he needs a catch phrase to say, when someone makes a good play, like other broadcasters have. Buck asks why he would lower the quality of the broadcasts for his audience just to have a catch phrase. The agent responds “licensing opportunities.” Camera cuts away to someone hitting a home run, then cuts back to Joe Buck's head. He starts off sounding normally, but then (as the camera zooms out and shows him in a bright yellow t-shirt) says slam-a-lama (hits a gong) ding-dong. He reaches back to give the agent “five” while the camera shows everyone in the room is wearing yellow slam-a-lama-ding-dong t-shirts.

That's rather humorous, I think, but the real humor is in the fact that people are actually now using the phrase. Intentionally or not, perhaps Joe Buck will end up with the slam-a-lama-ding-dong catch phrase in real life. :-)

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4 comments posted so far.

RE: Slam-a-lama-ding-dong

I haven’t been watching the series, I can’t bring myself to do it. I am, however, following it on MSN real time breakdown of the games. Much less painful to watch. I just want my Cardinals back.


Posted by Christopher - Oct 27, 2004 | 7:47 AM- Location: MO

RE: Slam-a-lama-ding-dong

Disclaimer: Huge sports fan, just not of baseball but I do support, like you, all local teams.

” I like the see the Rams win just like the next guy, but baseball and the Cardinals are just special. It is, after all, the all-American sport.”

It was, the NFL is now the sport which America watches. The ratings for the NFL far exceed anything the MLB can put forth. Heck in our area, during last year’s MLB playoff, the Sox finally beat (ratings wise) the Pats; and the Pats were only in regular season. And this town is and will always be a baseball town.

In areas where high turn over exists (commuter towns) like Atlanta baseball would not even be broadcasted locally if not for Turner owning both the team and the station. While in college in Marietta, about 20 minutes from Atlanta with traffic, my brother as a lark showed up about 4-5 hrs before the start of a world series game which the Braves were in. To his shock tickets were still available. To be honest, he met more Yanks and Sox fans then all other teams combined.

With games ending well beyond 12 midnight baseball is slowly but surely losing its youner fan base. Most kids cannot stay up and watch, so they lose interest. With the NFL, almost any game can be seen by anyone.

Posted by Mark - Oct 27, 2004 | 7:50 AM- Location: MA

RE: Slam-a-lama-ding-dong

Yours is the third blog in a row today where I see a lengthy post about the Cardinals . You know, before Micheal and Christopher explained about the baseball and all, I nearly thought you had all gone Catholic :)

Posted by Flip - Oct 27, 2004 | 2:38 PM- Location: Sweden, but you knew that :)

RE: Slam-a-lama-ding-dong

Christopher: I know what you mean!

Mark: That was aimed at rousing my friends who love football. :-) I suspect the fact that MLB includes a lot more games also has something to do with it, but you are right as a whole.

Flip: Hehehe, good thing Christopher explained that to you.

Posted by Timothy R. Butler - Oct 27, 2004 | 9:20 PM- Location: MO

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